Posting ads on social media is one of the most used inbound marketing strategies , mainly because of the engagement potential that social media can provide. Therefore, it is important to know ways that guarantee good results when publicizing on facebook and instagram . among the social networks used for advertising, facebook presents a tool that facilitates this action: the ads manager . with it, it is possible to produce ads with images and texts that can be redirected to facebook and instagram users . how to do inbound marketing on social media according to the study digital in 2018, by the agency we are social, facebook is the social network most accessed by brazilian users, followed by youtube .
In addition the survey points out about 800 million active users on instagram per month. This is a good starting point for you to start noticing more the importance of being on these networks. We will explain below the different ways to advertise
Albania Phone Number a product. Advertise on facebook and instagram why advertise on facebook and instagram? The presence of your brands on social media will give greater weight to brand identity and recognition. To prove this, the e marketer company carried out a study and showed another important part of these networks, questioning professionals who work with digital marketing in order to find out more about the use of social networks.
Among the people questioned 90% highlighted the media created by mark zuckerberg as the most productive for publicizing their business. What are the most used social networks? Advertising on facebook and instagram makes it possible to target ads to a specific audience. Therefore, an interesting strategy to use is to target different ads to the different buyer personas, or types of audiences , that your company has. from there, it is possible to reach the audience that is really interested in accessing your content. The profiles of social network users are usually filled with a variety of information, from user location to more particular issues, such as age, whether they are in a relationship.
